Browsing Posts tagged Innovation Culture

In yesterday’s post, I mentioned that a common innovation question is “How do I create innovations in my business?”  Yesterday I discussed the first step in leveraging innovation:  identifying creative ideas that can be developed into useful innovations.

The next step is to develop an innovation culture.  Encourage people in all areas of your business to watch for innovative ideas and record the ideas. Show people in your organization the value of creative ideas and how those ideas can strengthen the company. These creative ideas are “seeds” that can grow into valuable innovations.  As your business starts leveraging innovations, share those success stories and celebrate successful innovation throughout your company.

Provide fun educational material that explains how to discover creative ideas, such as when solving problems, brainstorming, and analyzing trends in your industry.  Offer examples of creative ideas in other businesses that resulted in valuable innovations for those companies.  Although some examples may be in different industries, they can be valuable examples to illustrate the innovation process.  Focus on the underlying system that supported the identification and development of innovations in these examples.  Then, encourage individuals to apply a similar approach in your own organization.

Start developing a culture of innovation today to generate a steady stream of creative ideas that will accelerate your business.

To leverage innovations that grow your business, you need to implement a plan that continually encourages innovation throughout your company. Teaching everyone in your organization about creativity and innovation helps develop an innovation culture that produces a constant flow of creative ideas.

You can start building an innovation culture in your business by:

  1. Teaching everyone in your business about the innovation process and encourage them to submit creative ideas. Don’t limit creative activities to a particular department or group of individuals. I have seen valuable innovations developed by people with different backgrounds, experience, and roles within a company.
  2. Giving examples of innovations (in your own company or other companies) that have provided a boost to the company by increasing revenue, reducing expenses or streamlining business procedures. Show that relatively simple innovations can have a significant impact on the business.
  3. Celebrating and rewarding innovation in your business.  Provide an innovation framework that includes innovation contests, brainstorming events and an innovation reward program.

Start creating a culture of innovation in your business today by educating everyone in your business about the innovation process and how it can benefit the business.  Please share your comments below and tell us about the innovation culture in your business.

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