Browsing Posts tagged innovation techniques

Many businesses limit innovative activities to particular individuals or particular departments in the organization.  However, this approach may result in missing valuable innovations that could strengthen the business.

A better approach is to involve people throughout the organization and start building a culture of innovation.  Think of your business as an “innovation team”.  People from different parts of the company and with different job functions can work together as a team for purposes of generating innovations.  Everyone has creative ideas, so everyone should be involved in the process of generating innovations.  Train everyone on the Team how to identify innovative ideas and provide examples of successful innovations (in your business or other organizations) that produced dramatic results for the company.

Schedule innovation contests and structured brainstorming sessions to generate creative ideas.  Celebrate successful innovations that increase revenue, reduce expenses, or strengthen the company’s competitive advantage in the marketplace.

Go put on your “Team Innovation” hat today and start developing an innovation culture in your business.

Many factors can affect your ability to innovate and think creatively.  Location, noise/activity level and time of day all have an influence on your innovative thinking.  A recent article suggests that the image of a conventional light bulb (an incandescent bulb) improves a viewer’s insight and creative thinking.  Click here to read the full article in Fast Company.

The light bulb is used regularly as an indicator of creative ideas and innovations.  However, this article (and the related study) suggests that surrounding yourself with innovative objects or symbols – such as the conventional light bulb – improves creativity.  This study compared the performance of participants who viewed a conventional light bulb as compared to those who viewed an overhead fluorescent light.

The results of the study are based on the presence of the light bulb, not the actual light emitted by the bulb.  The bulb itself can be disconnected from an electrical socket and still have a positive influence on a person’s thinking ability.  The “power” of the conventional light bulb appears to be its symbolic value as an indicator of innovation and creative thinking.

What other symbols come to mind when you think of Innovation?

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